Flexo Printing vs Gravure Printing: Simple Comparison, Working, Benefits & Best Use-Cases

If you are a packaging manufacturer, label supplier, flexible packaging converter, or printing business trying to select the right technology, the comparison between Flexo Printing and Gravure Printing can be confusing.

This guide makes it simple.

We break down both technologies in a clear, point-to-point way so you can decide what fits your production needs, international customer expectations, and investment capacity.


🟦 What Is Flexo Printing? (In Simple Words)

Flexo printing uses flexible relief plates to transfer ink onto packaging materials.

Where Flexo is commonly used

  • Labels
  • Paper bags
  • Cartons
  • Corrugated boxes
  • Flexible packaging
  • Film rolls
  • Non-woven bags

Why global buyers prefer Flexo

  • Faster job setup
  • Good for short to medium runs
  • Lower plate cost
  • Works with water-based inks

πŸŸ₯ What Is Gravure Printing? (In Simple Words)

Gravure printing uses engraved cylinders with microscopic ink cells to produce high-quality, sharp, deep images.

Where Gravure is commonly used

  • Flexible packaging
  • BOPP, PET, PVC films
  • Food packaging
  • Long-run printing
  • High-quality artwork rolls

Why global buyers prefer Gravure

  • Best image depth
  • Best color consistency
  • Ideal for high-volume production
  • Long-lasting cylinders

Flexo vs Gravure – Quick Comparison Table

FeatureFlexo PrintingGravure Printing
Print QualityVery goodExcellent
Setup CostLowHigh
Best ForShort–medium runsLong runs
Ink TypeWater-based, UVSolvent-based
SpeedFastVery fast
Cylinder/Plate LifeModerateExtremely long
Environmental ImpactLowerHigher (solvent use)
Ideal IndustriesLabels, corrugated, basic packagingFlexible packaging, food packaging, films

How Flexo Printing Works β€” Step by Step

  1. Flexible plate mounted on the cylinder
  2. Anilox roller transfers measured ink
  3. Plate presses ink onto substrate
  4. Web moves through drying system
  5. Final printed roll is rewound

Why Global Markets Choose Flexo

  • Lower startup cost
  • Faster plate changes
  • Compatible with many substrates

How Gravure Printing Works β€” Step by Step

  1. Cylinder engraved with ink cells
  2. Cylinder dipped in ink tank
  3. Doctor blade removes excess ink
  4. Ink settles in engraved cells
  5. Impression roller transfers ink to substrate
  6. Printed film passes through drying systems

Why Global Markets Choose Gravure

  • Superior depth, clarity, and gloss
  • High-speed production for films
  • Perfect for consistent repeat designs

Which Printing Technology Is Best for International Buyers?

If your business needs:

βœ” High-volume production

βœ” Deep and rich image quality

βœ” High color strength

β†’ Choose Gravure Printing

If your business needs:

βœ” Lower investment

βœ” Faster changeovers

βœ” Eco-friendly solutions

β†’ Choose Flexo Printing


Industries Served by Flexo & Gravure Machines (Global Demand)

  • Food packaging
  • FMCG printing
  • Pharmaceutical packaging
  • Industrial rolls
  • Label manufacturing
  • Shrink sleeves
  • Lamination films
  • Agricultural packaging

Machine Types Available for Export

Flexographic Printing Machines

  • CI Flexo Printing Machine
  • Stack Type Flexo Printing Machine
  • High-Speed Flexo Printing Line

Rotogravure Printing Machines

  • 2-Color / 4-Color / 8-Color / 12-Color Gravure
  • High-speed film printing machine
  • Automatic tension-controlled gravure line

How to Choose Between Flexo & Gravure – Easy Decision Points

Use this section as a final summary:

Choose Flexo if:

  • You want lower cost
  • You print labels or paper-based substrates
  • You handle multiple short jobs
  • You want eco-friendly water-based inks

Choose Gravure if:

  • You print high-end flexible packaging
  • You run 24×7 production
  • You need perfect repeatability
  • You want the best possible image quality

Why Many International Buyers Choose Indian Manufacturers

  • Competitive pricing
  • High-quality engineering
  • Export-ready machines
  • Easy availability of spare parts
  • Fast installation & setup support
  • Long-term service reliability

For International Inquiries

If you need Flexo or Gravure Printing Machines for export:

πŸ“§ Email: info@kewindia.com
πŸ“ž Phone: +91-8460728298


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